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This has allowed their developers to continue working on their product priorities without being disrupted by localization. And from a development standpoint, Smartling was able to unburden their internal resources of translation tasks by up to 75%. Smartling's ability to integrate with Lucidchart's tech stack allowed them to translate each piece of the product experience easily. Their teams were able move fast and release translated versions of their content the same time as the English version, ensuring again that all languages were first class citizens. With Smartling, they were able to leverage the quality of a human translator while keeping up with their fast release cycles.
LUCIDCHART LOGO SOFTWARE
Lucidchart chose a software solution to localize their content instead of the traditional method because of speed and scalability.
LUCIDCHART LOGO FULL
“Smartling provides a tool for us to efficiently manage the full translation process, which can be incredibly cumbersome using a different tool or without using software at all.” - Mitchell Cox, International Program Manager, Lucidchart Gaining Speed and Scalability They have also gone from having zero localized product users to 125,000 in just 4 months.īoth these statistics indicate that their users are responding positively to the translated experience. In the Latin American market alone, Lucidchart has realized a 200% year over year growth in their user base. The results of their localization efforts have clearly demonstrated that this business ethos has paid off. Using Smartling’s end-to-end translation solution - including APIs, Drupal and Zendesk integrations, and translation services - Lucidchart translated 150+ marketing pages, their product interface and their entire help center, ensuring a cohesive language experience that matched that of the English user. They wanted to ensure that all users have the same great experience, regardless where they are located. Lucidchart’s approach to localization was to treat all languages as first class citizens. The Challenge: Treating All Languages as First Class Citizens Since being founded in 2010, the company has experienced remarkable user growth and in order to stay on that upward trajectory and expand their user base, Lucidchart knew it had to better serve customers in international markets.Īs they set out to drive growth and win in the visual productivity space globally, they knew they needed a localization solution that would not only match their agile development cycle but also help them provide a consistent user experience, no matter the language. Smartling has allowed us to translate our product into 5 languages quickly and easily, giving us the ability to expand our user base to global, non-English speaking users.Īs a company that makes working visually easier for customers worldwide, Lucidchart required a localization solution that translated its user experience. Stories about translators, the heroes behind global commerce. Meet us virtually for webinars, motivational events and online thought leadership.Įverything you need to become an expert in all things translation and localization. Thought leadership, blog, customer case studies, eBooks and more. Meet the translators behind your global content engine.ĭownload the sample RFP to guide your buying process.Ī team of experts who optimize and manage your localization infrastructure. Say hello to a new way to transcreate content at scale.ĭashboard analysis and downloadable data to measure and manage quality and cost.Ī full-service translation agency that delivers results in any language. Translation interface with visual context, translation memory and linguistic assets. The fastest, most cost effective way to deploy multilingual websites. Translation APIs, integrations and web proxy deploys new content faster. Easily manage all of your translation projects in one place.